There are many factors you will need to consider when starting your own handmade business, from what products to make right through to where you want sell them. Your products can be sold on various channels, including farmers markets, a bricks and mortar store, online marketplaces and even an actual website. Making your products available on more than one platform is often a good strategy as it allows you access to a bigger pool of potential customers.
Having a standalone website can help you create a visible brand for your products, rather than going through a third party marketplace such as Amazon or Etsy where you can be quickly lost amongst sellers with similar products.
Similar to Shopify, Square (Weebly) and WooCommerce, Wix is a platform that allows you to create websites easily and effectively — even for beginners. If you are looking to build your own Wix website for your business, here is all you need to know.
Wix offers various plans, depending on what you need for your website. Their platform is also run completely on your browser, so no technical skills or outside development help is needed to get your store up and running.
There is also a great ecosystem of apps available to enhance your store, with everything from marketing to Wix inventory management covered.
Wix Free Plan
Although you can build your website for free at Wix, you will not be able to sell anything on their free version. However, this version does allow you to experiment with their settings and get a feel of their platform so its a great starting point.
Furthermore, their free version will not provide you with a custom domain and will include Wix ads throughout your website.
Wix Combo Plan
The cheapest way to create your website with Wix is with their Combo Plan. At $8.50 a month, you will be able to create your website and have your own domain name.
Consider purchasing a domain name when creating a website, as it will help your clients identify your business.
With this Combo plan, you will be able to get a custom domain and a website without any Wix ads. While this plan provides you with a free domain for a year, note that you will need to pay for this domain in subsequent years.
With this plan, you will also have access to various features, including embedded videos and up to 2GB of storage.
Although this is a good plan to use as a starting point, it does not allow your website to accept online payments, similar to their free plan.
Wix eCommerce Plans
If you intend to sell products on your website, look into Wix’s eCommerce plans. Wix eCommerce has 3 different plans, Business Basic, Business Unlimited and Business VIP. These plans will allow you to list products and accept payments on your website.
Wix’s Business Basic plan is their simplest eCommerce plan, allowing you to dip your toes into eCommerce. This plan costs $17 a month and does not charge you any commission fees.
Their Business Basic plan is recommended for smaller online stores as it does not include certain features such as custom reports, priority support and subscription payments. If you are still a small handmade business, with not a lot of products to sell, this plan can be a useful launching pad. Furthermore, you will be able to upgrade to other Wix plans anytime in the future.
Wix’s Business Unlimited plan costs $25 a month, adding more eCommerce features on top of their Business Basic Plan. This plan is usually recommended for larger stores as it includes features such as product reviews, dropshipping and label printing. With these additional features, you will get to grow and scale your business a lot faster.
Wix’s Business VIP plan is their most expensive eCommerce plan, at $35 a month. If you value fast support, this plan is for you as it is the only plan that offers priority support. This means that if you have any questions or problems, they will be at priority.
On top of priority support, the Business VIP plan will provide you with a professional logo, designed just for your brand. You will also receive unlimited bandwidth, video hours and a free domain for a year.
If you are just starting out, we recommend the Business Basic plan, as it has all the necessary features you will need to start your small business, and work your way up to WIX’s Business Unlimited and Business VIP plan.
Overall, Wix has the ability to create a professional and modern looking website, powering more than 700,000 stores. They are also of great value, providing you with affordable plans to help create your website. Their platform is also easy to use, even allowing beginners to set up their store quickly.
Ultimately, the right plan for you will depend on what you are looking for. For what they offer, Wix provide decent plans with reasonable prices that can help you jump start your business - so its a great option for small handmade businesses.