Inventory, manufacturing process, business success topics for small DTC manufacturers.
handmade success
Etsy sales slowing? You're not alone. Before you open a Shopify store or add Faire, there's one operational risk every maker should understand. And a way to sidestep it entirely.
Moving from Etsy to Shopify doesn't have to mean starting over. Here's how to export your listings, import to Shopify, and handle the inventory problem nobody warns you about.
selling online
Etsy has the built-in audience. Shopify gives you control. But for makers who care about knowing their true costs, neither platform was built with you in mind.
bookkeeping tax
Shopify's 'cost per item' field doesn't work for handmade sellers. Here's how to calculate and track COGS accurately when you make what you sell.
Most advice tells you to pick one platform and focus. The research suggests the opposite — makers who sell on both Etsy and Shopify tend to build more resilient, profitable businesses.
Selling on Etsy, Shopify, or both? Your COGS doesn't care which platform the order came from — but your tracking system needs to. Here's how to get one consolidated number.
inventory management
Before you sync a single listing, you need to get your product setup right. Here's how to structure SKUs, recipes, and inventory so both platforms stay accurate.
Shopify tracks your finished products. It doesn't track your raw materials, recipes, or production runs. Here's how to build a complete inventory system if you actually make what you sell.
Selling on Etsy and Shopify? Your COGS is different on each platform — and most makers never account for this. Here's how to track it accurately across both channels.
Selling on both Etsy and Shopify? Learn how to manage inventory across both channels without overselling, duplicate data entry, or constant spreadsheet headaches.
Thinking about expanding beyond Etsy or Shopify? Here's how to know when you're actually ready — and what to set up before you flip the switch.
Compare the top inventory sync tools for Etsy & Shopify. See real-time sync, BOM support, draft-to-push control, pricing, and best use-cases for makers.
Stop running out of stock mid-order. Learn reorder points, safety stock calculations, low-stock alerts, and real-time multi-channel inventory sync to prevent stockouts in your handmade business.
Stop overselling. Learn how to sync Etsy and Shopify inventory automatically in 2026—map listings correctly, keep stock accurate, and skip the CSV gymnastics.
marketing
Everything you need to sell handmade items on Shopify: how to set up your store, price your products, manage inventory, and grow beyond Etsy.
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Because they don't know what their products actually cost to make.
Every week, one practical tip on pricing, materials, and COGS — the numbers that turn a busy craft business into a profitable one.
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