The Best Handmade Products to Sell on Etsy for Maximum Profits

We show you the products you need to be making and selling in your Etsy shop to maximise your profits and sales.

There are many different types of handmade products that can be sold on Etsy. But, not all of them will make you the most profits. In this article, we will discuss the best handmade products to make on Etsy for maximum profit. If you want to scale your craft business and make more money, then these are the products you should be focusing on!

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Why should I choose a high profit margin product for my handmade business?

If you’re an Etsy seller, you know that choosing the right product is essential to your success. Not only do you need to find a product that appeals to your target market, but you also need to make sure that it has a high profit margin.

After all, there’s no point in selling a product if you’re not making any money off of it!

Fortunately, there are a few easy ways to determine whether a product has a high or a low profit margin.

First, make a couple of samples of the products you are thinking about adding to your product range. When you are making the item, note down the exact amounts of each material you use to produce the product, and from here, calculate your cost to produce. This will usually be a simple calculation of unit cost for material multipled by the amount used.

If you find that after doing this calculation that your cost of the materials is relatively low, then you have more range on how much you can potentially sell it for and still make a profit.

Second, consider the time and effort required to make the product. If it’s a simple and quick process to produce, then you’ll be able to sell more items…and make more money.

And finally, research your competition. If other sellers are selling similar products for high prices, then chances are good that you can too, regardless of your costs of production or time to produce.

Read more:

By taking these simple factors into account, you can be sure to choose products that will help you maximize your profits - we show you some ideas on products that have the potential to be both high selling AND high profit margin making below:

So, what are the best handmade products to sell on Etsy for maximum profit?


When it comes to selling jewelry, Etsy is the perfect platform. Not only is there a large and passionate audience of potential buyers, but the site also offers a wide range of tools and resources to help you get started. Best of all, Etsy makes it easy to turn your passion for jewelry-making into a profitable business.

Here are just a few reasons why jewelry is a great product to sell on Etsy:

Jewelry is a very personal item. People like to wear pieces that reflect their unique style and personality, and they’re often willing to pay more for handmade or one-of-a-kind items.

If you can find a jewelry product that also doesn’t take you that long to make, that you can sell at a premium, then you have yourself a high demand, high margin product 🎉.

Second, jewelry is a relatively small and lightweight item, which makes it easy and affordable to ship - this will lower your costs and thus increase your take home (this is especially important for international orders, which can be a significant source of revenue for Etsy sellers).

Finally, people tend to often purchase multiple pieces of jewelry at once, making it easy to upsell customers on add-on items like earrings, bracelets, or necklace chains.


If you’re looking for a fun and easy way to make some extra cash, then selling stickers on Etsy is a great option!

Stickers are small, inexpensive to produce, and easy to ship, making them the perfect product for an Etsy business.

Plus, there’s a huge demand for stickers - from businesses looking for marketing materials to individuals looking for unique and stylish ways to decorate their laptops, water bottles, and notebooks.

And with so many different designs and genres to choose from, there’s sure to be a style of sticker that will appeal to everyone.

So if you’re looking for a fun and easy way to make some extra money, then selling stickers on Etsy is a great option!


Soap is a good product to sell on Etsy for a number of reasons. First, it is a useful product that everyone needs. Second, there are endless possibilities for creativity when it comes to soap making, which means that soapmakers can really differentiate their products from what is available in stores.

Finally, soap is a relatively inexpensive product to make, so soapmakers can usually price their products competitively while still earning a good profit. It can be made in large batches in advance too, which can be really cost effective from a labor perspective if you have your processes down pat.

So go ahead and lather up your Etsy shop with some beautiful handmade soap and start those profits rolling in!

Home decor

Home decor is always a great option on Etsy: you can rely on the fact that people are always looking for ways to improve their homes.

Whether they’re trying to make a small change or completely transform their living space, they need the right products to help them achieve their vision.

As an Etsy seller, you can provide them with everything from wall art to throw pillows.

Again, the key is to find a product you can make that suits most home decor themes, that is also cost effective to make.

Home decor items, particularly ones that can be personalized, are a popular option for gifts. This provides you with a source of customers that may not be as price sensitive as usual, which means you can experiment with pricing to maximise your profit margins.

Digital products: make once, sell again and again

Another great option for high-profit handmade products are digital products. These are perfect for people who want instant gratification and do not want to wait for shipping times. Plus, there is very little cost associated with producing digital products, so you can keep your prices low and still make a great profit.

Some examples of digital products you could sell on Etsy include:

  • eBooks

  • Printables

  • Graphic design templates

  • Online courses

How to find the most profitable items on Etsy

Once you have an idea on the category of products you are likely to focus on, you can then use a Etsy spy tool, such as EtsyHunt. This tool analyses past sales data on competitor shops to see which products are selling well and why.

If you want to make the most profits possible on Etsy, then these are the best handmade products to start to focus on. So get started today and see how much money you can make!

Nicole Pascoe Nicole Pascoe - Profile

Written by Nicole Pascoe

Nicole is the co-founder of Craftybase, inventory and manufacturing software designed for small manufacturers. She has been working with, and writing articles for, small manufacturing businesses for the last 12 years. Her passion is to help makers to become more successful with their online endeavors by empowering them with the knowledge they need to take their business to the next level.